The Botanist

The Botanist had everything required to succeed, they just needed a sure-head to execute their ethos within the Japanese market. We managed their social media content with bespoke bartender seminars for maximum buzz.

The Botanist had everything required to succeed, they just needed a sure-head to execute their ethos within the Japanese market. We managed their social media content with bespoke bartender seminars for maximum buzz.

OPPORTUNITY

To create the Botanist social media content in Japan, crafting materials to represent their vision as well as scheduling posts. When The Botanist finally entered Japan, they needed communication and brand awareness solutions to introduce the product’s unique flavor to the market.

SOLUTION

To create the Botanist social media content in Japan, crafting materials to represent their vision as well as scheduling posts. We generated a larger social media presence, managed their ads, reported on activations, and created bartender seminars.

RESULT

Our impact was immediate, as their following doubled and continues to grow. The ad strategies, including social media management and the curation of new and localized content proved extremely successful.

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